August 8, 2022


Dress like a Boss

Myntra associates with Max Vogue forward of its ‘Big Vogue Festival’ launches 15000 new designs

Trend acutely aware shoppers to get access to most recent variations and designs, motivated by international trends

BENGALURU, India, Oct. 5, 2020 /PRNewswire/ — Ahead of ‘Big Trend Festival’ that is scheduled to be held concerning Oct 16-22, Myntra announces its collaboration with Max Vogue, a single of the greatest trend stores in India regarded for its chopping-edge manner from close to the world. This partnership will see about 15,000 of the latest designs and types from the Max Fashion’s selection on to the Myntra platform the selection of designs will increase by the festive year achieving 20000 kinds, giving consumers 1 of the widest alternatives, like in the ethnic use class. Myntra will also be presenting a curated array of products bundled as ‘packs’ at worth for buyers who want to design and style their appears to be like from across types. The bundle ‘packs’ are a component of the ‘Max Your Look’ proposition that empowers vogue acutely aware prospects to curate their finish appear below Rs.999. Myntra aims at concentrating on the sweet place for value-aware buyers throughout tier 1/2/3 cities to improve its position as the main vogue place.

Max will supply an even better selection of alternatives for consumers on Myntra on the lookout for fashionable nevertheless reasonably priced ‘everyday fashion’ across all age teams and categories, from clothing to footwear and components, ahead of the festive year. In addition to Myntra’s solid ethnic line-up, this start will also have a extensive selection of exceptional collections across girls, guys and little ones don. Some of the types involve Intimate Retro (Retro-inspired design statement) in Women’s Western use, Neo Sports in athleisure, Binge on Prints, Informal Brights, Neat Checks, Graphic Mania in Men’s Use and Floral Fantasy, Candyland Pastels, Print Play and All Issues Blue in Young ones Use.

Max Fashion performs closely with its international design and style teams to produce and give slicing edge style from across the globe whilst comprehending the choices of the Indian trend savvy consumers. As 1 of the most significant mono manner manufacturers in India with a lot more than 375 outlets in 130 cities throughout the country, Max Fashion enjoys a huge appeal throughout the size and breadth of the region. As a go-to-destination for the style requirements of an total spouse and children, presenting a vast range of items at reasonably priced prices, the model resonates with customers over and above India’s metro and tier 1 markets. The association with Myntra will allow Max to access Myntra’s tech capabilities, big client foundation and achieve untapped marketplaces.

Commenting on the affiliation, Ayyappan Rajagopal, Head of Company, Myntra, explained, “Our collaboration with Max presents a platform that caters to all the fashion wants of a family members less than a person roof. Coming as it does, ahead of the festive season, the affiliation features a large impetus for buyers to shop for their favorite assortment from the convenience and protection of their homes. In addition, Myntra’s tech abilities will help Max to present one particular of the greatest alternatives to the trend acutely aware shoppers throughout the nation.”

Sharing his sights on the partnership, speaking on the occasion Shital Mehta, CEO, Max Fashion India & Taking care of Director, Way of living Worldwide Pvt. Ltd. reported, “We are delighted to lover with Myntra and deliver Max Fashion’s awesome style and kinds to their system. Our emphasis on most up-to-date slicing-edge manner from all-around the globe would make it a great addition for their platform. Max Trend continues to enjoy its top posture as the one premier fashion brand in India throughout both equally omni-channel as nicely as online place. With an at any time-raising range of style-ahead customers on Myntra, we see this as a long-phrase partnership that will enable Max Style to arrive at a substantially greater audience in the place and present them obtain to our awesome fashion at unbelievable rates.”

Myntra’s sturdy shipping and delivery network and broad get to is established to greatly enhance Max’s foothold in the state even though offering the ideal possibility for customers to accessibility a vast selection of style and life-style solutions. The partnership in between Myntra and Max is set to carry this year’s festive cheer a minimal early. 

About Myntra:

Myntra is India’s major system for trend manufacturers and pioneer in m-commerce enjoy.  An integral section of the Flipkart Group, Myntra provides together technologies and manner to create the best encounter in the manner and lifestyle room in India. The enterprise has partnered with over 5000+ top fashion and lifestyle brands in the place this sort of as Nike, Adidas, Puma, Levis, Wrangler, Arrow, Jealous 21, Diesel, CAT, Harley Davidson, Ferrari, Timberland, US Polo, FabIndia, Biba and several far more, to offer you a vast assortment in latest branded manner and life-style use. Myntra expert services about 27,000 pin codes across the state. With the major in-time merchandise catalogue, 100% reliable goods, Income on Delivery and 30-day Exchange/Return coverage, Myntra is nowadays the most well-liked shopping location in India.

About Max Style:

Max Vogue, recognized for ‘everyday fashion’, is the largest fashion model across Middle East and India. Opening its initially retail outlet in Middle East in 2004, manufacturer has developed at a phenomenal rate and now has existence throughout 19 nations. In India, at present it has shut to 375 shops with existence across 130+ metropolitan areas it has grow to be the biggest fashion model not only in Center East, but also in India in the shorter time period of time it has been below.

Max’s model vision is to “democratize manner” for the modern day center class by providing world wide style tendencies at incredibly economical charges. It enjoys universal charm across youthful family members as properly as millennials, who are not only fashion mindful but tech savvy, since of a properly-balanced portfolio throughout Attire, Footwear & Extras for Gentlemen, Women of all ages & Children. With around 20,000 new patterns across 8 seasons each individual year, individuals get entry to definitely quick style at astounding minimal rates.

Max is a real Omni-channel brand name with 1st in sector capabilities like “Click on & Accumulate”, “Ship from Keep” & “Return to Shop”, apart from presenting superb On line procuring expertise by its have website, with a lot more than 5 million monthly end users,  as properly as an partaking maxfashion application which is loved by far more than 16.5 million shoppers. More than the past handful of months, the manufacturer has also released revolutionary initiatives like “WhatsApp procuring”, “Online video Calling” & “Property Trials” underneath their “Store to Door” initiative, earning buying a lot more effortless and accessible to their buyers.

Get hold of Details:

Myntra: [email protected]

Media Call:
Richa Sheth
[email protected]

Resource Myntra