September 26, 2022


Dress like a Boss

Xinhua Silk Road: Shenzhen fashion week blends digital technologies with new trends in fashion industry


BEIJING, May possibly 6, 2022 /PRNewswire/ — The A/W 2022 Shenzhen Style 7 days, which concluded in Shenzhen, south China’sGuangdong Province on April 30, drop mild on how the dazzling trend field blends with stylish components in outfits layout and output by cutting-edge electronic technologies.

The manner 7 days launched the now trendy strategy of metaverse for the initial time and applied synthetic intelligence, digital actuality know-how and 3D electronic modeling to make digital clothes, forming an online in addition offline apparel exhibition showcase.

During the manner 7 days, a digital expertise space, a virtual style idol group and a electronic purchasing platform ended up also released, generating the new period clothes and digital garments display screen with each other even though actual versions and virtual idols interact with just about every other.

In the meantime, specialist potential buyers at home and abroad who viewed the present via the online dwell-streaming were in a position to buy the items on the net right away.

With the pattern of the digitalization, Shenzhen’s vogue business is developing in the direction of higher-close technological know-how, resourceful range, brand name internationalization and trendy goods, explained Pan Ming, president of Shenzhen Garment Industry Affiliation. 

It is realized that there are 4,100 high-tech enterprises settled in Shenzhen’s Nanshan District, the major location of the trend week, empowering digitalization of the manner market. In the meantime, Lixiu garments society block within the district has attracted 600 garments makes, starting to be a accumulating location for first trend designers from all in excess of the environment.

In 2021, the business enterprise revenue of vogue marketplace cluster in Nanshan District achieved 21.169 billion yuan, up 7.15 % 12 months on yr.

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Resource Xinhua Silk Highway


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